THE DROPHTML IDENTITY
A small mark.
A world of possibilities.
Our drop bracket brings a file and a downward point together. Here’s everything you need to put DropHTML in the picture.
Download the brand kit SVG logos, icons, wordmarks & font license · ZIPLogos
The complete lockup. Our first choice wherever there’s room.
Wordmarks
Our name, set in outlined Instrument Sans. No font installation needed.
Icons
The drop bracket, on its own. For compact spaces and familiar faces.
Made for the small stuff.
A white symbol on an indigo tile, ready for app icons and bookmarks.
Our colors
Indigo leads. Quiet neutrals give it room to breathe.
Drop indigo
#4F46E5Ink
#171923Periwinkle
#A5B4FCSoft white
#F5F5FAMist
#F4F3FFSlate
#687084Pale slate
#A3A9BDA LITTLE ROOM GOES A LONG WAY
Keep it unmistakable.
Leave at least one file-square width of clear space around the mark (12 units on its 64-unit grid). Keep the original proportions and colors.
Use the standalone symbol at 24px and above, and the horizontal logo at a minimum width of 160px. Choose a variant with clear contrast against its background.
Don’t stretch, rotate, add gradients, or change the spacing between the icon and lettering.
Instrument Sans font license ↗